Why there is Bud


“Ambitious Brew” is the story of how we got Budweiser, and why.  Surprisingly, it’s not about a conspiracy of big brewers trying to market sugar water … it’s about an honest attempt to brew and sell a light and consistent lager way down at the other end of the bar from hearty German beers being made in small towns like Harrisburg.

This is a good book for an autumn afternoon by the fire with a glass of Troeg’s Oatmeal Stout. 


0 Responses to “Why there is Bud”

  1. Leave a Comment

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s


email news and reviews to:

paddydear@epix.net or pcarroll@patriot-news.com


In culinary school and getting ready to trade the writing life for the cooking life. Or not. Might do both. At the moment I'm a feature writer for The Patriot-News in Harrisburg, Pa. My name is Pat Carroll.

%d bloggers like this: